AI-powered wild-bird risk management

See the risk.
Act before it lands.

A remotely monitored bird deterrence system that helps farms and food businesses reduce wild-bird presence, protect high-risk areas and strengthen day-to-day biosecurity.

24/7automated monitoring
Up to 200mworking radius*
Remoteperformance visibility

*Coverage depends on layout, line of sight, safety assessment and operating conditions.

Biosecurity starts outside the shed

Wild birds are not just a nuisance. They are a measurable route of exposure.

Wild birds can spread avian influenza through direct contact and through contaminated faeces, feathers, feed, water, housing and equipment. UK guidance tells bird keepers to make premises unattractive to wild birds and use deterrents as part of wider biosecurity.

The SereLex approach: reduce access, record activity and focus attention on the places where wild birds create the greatest operational risk.

Read current UK Government guidance ↗
Close-up of the iCHASE AI Bird Repeller camera and motorised mounting unitiCHASE AI Bird Repeller

The iCHASE AI Bird Repeller

Purpose-built hardware. Intelligent response.

The weather-resistant camera unit brings together 4K machine vision, AI recognition, precision movement and a guided green laser. It monitors the defined operating area, identifies target birds and initiates a deterrence response only within approved zones.

360°
horizontal scanning
4K
camera resolution
7.5kg
compact unit weight

From reaction to prevention

One intelligent system.
Four continuous actions.

The iCHASE platform combines computer vision, controlled laser deterrence and cloud reporting in a single managed process.

01

Detect

A 4K camera and AI monitor the defined protection zone for target bird activity.

02

Decide

The system identifies target birds and plans a varied response to reduce habituation.

03

Deter

A guided laser moves through the approved zone, prompting birds to leave without trapping or chemicals.

04

Document

Events, images and performance data are recorded for remote review and ongoing optimisation.

See what the system sees

AI turns a camera view into a controlled decision.

The digital layer distinguishes target activity from people, livestock and vehicles, then evaluates the result of each deterrence event.

iCHASE AI live detection view identifying people and livestock
Live object recognitionPeople, livestock and vehicles can trigger a stop or path change.
iCHASE remote monitoring interface
Remote oversightReview activity, events and performance without being at the unit.
iCHASE AI Bird Repeller detection and response workflow
Detect, deter, evaluateThe system records whether the target bird has left the protected area.

System imagery supplied by iCHASE.

Watch the system operate

See intelligent bird management in action.

This demonstration shows how the iCHASE system combines automated observation and targeted deterrence as part of a managed approach to reducing wild-bird pressure.

LIVE SITE OVERVIEW● Online
DETERRENCE EVENTS184Last 30 days
ACTIVITY TREND↓ 68%Since commissioning
Bird activity by day

Illustrative dashboard data

Evidence, not guesswork

Turn bird control into a managed process.

Traditional deterrents can be difficult to measure. The iCHASE dashboard gives operators visibility of detected activity, deterrence events and before-and-after records—helping teams review performance and refine the protected zone.

  • Review when and where birds are active
  • Support internal biosecurity reviews
  • Optimise settings remotely as conditions change
  • Provide evidence for audits, inspections and site reviews

Audit-ready evidence

Show what was detected, what responded and what changed.

The dashboard does not certify compliance. It creates a time-stamped evidence trail that can support third-party audits, customer inspections, assurance reviews and internal risk assessments.

01

Health & safety

Identify recurring activity around walkways, loading areas, rooftops and plant. Records can support risk reviews, cleaning priorities and action tracking where fouling creates slip, access or maintenance concerns.

02

Food hygiene

Demonstrate active monitoring around feed, ingredients, storage, production and dispatch areas. Before-and-after images help show that bird pressure is being identified and managed rather than left to assumption.

03

Waste management

Track pressure around skips, compactors, waste yards and collection points. Activity trends can help teams assess whether housekeeping, containment and deterrence controls are reducing attraction.

04

Corrective action

Use event history to evidence an intervention, review its effectiveness and refine zones. This supports a clearer audit conversation: risk identified, control applied, outcome reviewed.

Useful during:customer auditsfood-safety inspectionsbiosecurity reviewsH&S assessmentswaste-site inspections

Built around the site, not the brochure

Protection for the places birds exploit.

Every installation begins with the species, layout, operating pattern and risk areas—not a one-size-fits-all coverage claim.

01

Poultry & eggs

Reduce wild-bird pressure around ranges, sheds, roofs, feed areas and water sources.

Request a quote →
02

Dairy & livestock

Protect feed passages, clamps and open buildings from contamination and feed loss.

Request a quote →
03

Feed & food sites

Monitor and deter birds around loading bays, storage, processing areas and rooftops.

Request a quote →
04

Large outdoor assets

A configurable option for solar parks, warehouses and other high-risk open areas.

Request a quote →

Where physical exclusion becomes difficult

Large, complex or customer-facing sites need another option.

Netting remains appropriate in many enclosed areas. Across very large spans, changing layouts or architecturally sensitive buildings, however, it can become expensive to install, inspect, clean and maintain. Damaged or poorly managed netting may also create entrapment and animal-welfare concerns.

The right solution may combine AI deterrence with proofing, hygiene and selected physical exclusion after a professional site assessment.

01

Large industrial buildings

Warehouses, factories, hangars and processing halls can contain high roofs, gantries, open loading doors and moving plant. Full netting may obstruct access or require costly work at height whenever it is repaired or cleaned.

  • Wide or irregular internal spans
  • Changing production and storage layouts
  • Access needed for plant and maintenance
02

Hotels & visitor venues

Bird fouling can affect façades, terraces, rooflines, air-conditioning plant and guest areas. Visible netting may conflict with appearance, while damaged sections can trap birds and create distress, complaints or reputational risk.

  • Discreet, quiet operation
  • Less visual impact than extensive netting
  • Monitoring around priority guest areas
03

Waste & distribution sites

Open yards, bays, vehicles and constantly changing waste or stock movements make complete exclusion difficult. Defined zones can focus response on compactors, collection areas, loading bays and contamination-sensitive boundaries.

  • Flexible zones as pressure points change
  • Evidence for inspections and customer reviews
  • Reduced dependence on manual disturbance

Why AI changes the response

Targeted when needed. Visible when it matters.

The system is designed to distinguish activity, work within defined zones and provide an audit trail. That makes it more than a scarer: it becomes part of an active biosecurity management plan.

01

AI live detection

Responds to bird activity in real time rather than relying only on fixed schedules.

02

Defined safety zones

Operating areas and exclusions are planned around the individual site before commissioning.

03

Remote monitoring

Review activity and performance from a phone or computer, with ongoing technical support.

04

Adaptive operation

Varied paths and continuing software development help reduce predictable patterns.

Clear claims. Better decisions.

A risk-reduction tool—not a guarantee against disease.

The AI Bird Repeller should sit alongside controlled access, cleaning and disinfection, protected feed and water, pest control, staff procedures and current statutory guidance. Performance varies by bird species, site conditions and installation quality.

From enquiry to operation

A clear route from site problem to commissioned system.

The system is quoted around the site—not a generic coverage promise. There is no payment or commitment at the initial assessment stage.

01

Tell us about the site

Share the location, target species, approximate area and main pressure points.

02

Suitability review

We assess coverage, sight lines, safety, operating conditions and whether iCHASE is the right fit.

03

Site-specific quotation

The quotation confirms equipment, delivery, mounting requirements, responsibilities and ongoing service terms.

04

Install and commission

The purchaser arranges installation unless otherwise agreed. SereLex supports zoning, commissioning and continued remote technical support.

Supply and support

What the standard SereLex package includes

  • AI Bird Repeller systemPurpose-built camera, motorised deterrence unit and system access.
  • 12-month platform subscriptionIncluded from commissioning; currently £30 per month thereafter.
  • 12-month warrantyProduct warranty terms and responsibilities are confirmed with the quotation.
  • Delivery and remote supportMainland UK delivery and ongoing remote technical support are included; Ireland arrangements are confirmed in the quote.
  • Installation responsibilityInstallation and mounting are the purchaser’s responsibility unless separately agreed through an authorised installer or sub-distributor.
Request a site-specific quote

Field evidence

Feed loss fell to near zero during a monitored dairy-farm trial.

Kuang Chuan Dairy Co. tested the iCHASE system over one month using weighed feed trays placed along a 50-metre dairy walkway. Explore the method, results and important limitations.

View the trial
iCHASE camera installed during the Kuang Chuan dairy farm trial

UK distributor field experience

What site managers notice when bird control becomes measurable.

“The standout moment is when the dashboard confirms what managers are seeing on the ground: fewer birds gathering in the areas that matter most.”

These observations summarise SereLex's experience of customer sites and the practical questions facility managers ask. They are not a claim that every site will achieve the same result.

01Why old methods were not enough+

Before iCHASE, sites faced persistent pressure from gulls, pigeons, crows and sometimes starlings. Static scarers, kites, spikes, netting, gas guns and distress calls can help, but predictable methods are often ignored over time. On large sites, manual disturbance is also difficult to sustain consistently.

02When the change became visible+

Managers saw fewer birds gathering around previous feeding and loafing areas, with less fouling where birds had historically congregated. The dashboard's daily before-and-after images provided visible evidence that the camera was detecting birds and intervening—not merely operating in the background.

03How randomised AI limits habituation+

Because iCHASE responds to detected activity rather than following one fixed pattern, birds are less able to predict the response. Further work is still needed with European starlings, whose flocking behaviour can require additional refinement and a site-specific strategy.

04The practical operational gain+

Reduced bird pressure can mean less fouling, contamination, blocked gutters and cleaning. The event record also helps sites demonstrate active bird-risk management during audits, customer inspections, biosecurity reviews and internal risk assessments.

05What setup involves+

Setup is straightforward when the site assessment and zoning are correct. The system needs time to learn its environment; zones can be adjusted as layouts and pressure points change. Personnel recognition helps the system avoid targeting staff in working areas.

06Is it worth the investment?+

Look at the full cost of the problem: hygiene, labour, cleaning, contamination, disease exposure, customer perception and audit pressure. Where bird pressure is significant and the site is suitable, iCHASE offers a proactive, evidence-led alternative to repeated manual intervention.

Start with your risk map

Where are wild birds costing you control?

Tell us about the site, target species and areas you need to protect. We will assess suitability, likely positioning and the practical requirements before recommending a system.

Request an initial assessment

We will need:

  • Site type and postcode
  • Target bird species
  • Approximate area and problem locations
  • Photos or a simple site plan can follow
Request a quote No payment or commitment is required. Installation is site-specific and remains the purchaser’s responsibility unless separately agreed.
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